Link Between CSR and HRM

Link Between CSR and HRM Corporate social responsibility (CSR) prevails in the past four decades. A great number of companies embed CSR principles into their daily business practices. The CSR practices are always subject to debates. Some researchers agree with the benefits of CSR for organizations, whereas others question the nature of CSR and argue that it conflict with business profitability. Definition of CSR has been developed by various researchers; it varies in different context. World Business Council for Sustainable Development (1999 cited in Viljanen and Lahteenmaki, 2009) defined CSR as is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as the local community and society at large. Furthermore, CSR is defined as treating the stakeholders of the firm ethically or in a responsible manner (Hopkins, 2003, p.1, cited in Fenwick and Bierema, 2008). Similarly, in the study by Melynyte and Ruzevicius (2008), CSR was regarded to meet economic, social, environmental and ethical requirements of stakeholders. Moreover, Syed and Kramar (2008) cited the definition of CSR by EU: a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with stakeholders on a voluntary basis. Based on the definition by previous researchers, the author understands CSR from three aspects: 1) Voluntary actions. 2) Concerns of stakeholders, local community and society. 3) The economic, ethical, social and environmental (positive) impacts of business operations. Melynyte and Ruzevicius (2008) summarized CSR activities on the basis of previous research, including ensuring staffs health and safety at work, developing equal rights, providing continuous trainings, being responsible for consumers and customers, decreasing negative impact in environment, generating ecological products and services as well as participating in society activities. In this paper, the author will illustrate two points of views: HRM should be linked to CSR; such a link is still realistic in the current tough economic climate. Both of standpoints are explained on the basis of different perspectives and arguments in previous literature. Part Two: Link between HRM and CSR 2.1 literature debates In this part, four debates are identified, namely, feasibility of such link versus impossibility, classical views versus stakeholder theory, benefits from CSR actions versus CSR without returns, as well as soft HRM versus hard HRM. Winstanley et al (1996) indicated that ethical concerns, such as job insecurity and insufficient regard for the autonomy of staff, should be expressed when criticizing contemporary HRM; it is also important that HR professionals engage with ethical issues. However, some researchers think that the ethical treatment of employees is impossible. Claydon (2000) explained it on the basis of the Marxist perspective on capital and labour relations. He thought that fundamental contradiction exists between capital and labour, so it is impossible to make working conditions more ethical. In addition, Legge (2000)- from the perspective of utilitarianism- indicated that even though it is likely that ethical HRM will be found among the core workers, it is difficult to be found among sub-contracted or agency workers. The study by Friedman (1970 cited in Greenwood, 2002) suggested that business has sole responsibility of making profit for its shareholders and should maximize its profits. He believed that the social responsibility is fundamentally contrary to the principle of free-market economy. This classical view emphasized the sole benefit of shareholders, which was related to ethical egoism; it implies that corporations should pay little attention to building CSR into management system. This classical view was countered by stakeholder theory, which not only presents a conceptual framework of analysis of HRM (Ferrary, 2009), but also offers corporations a new way of thinking organizational responsibilities (Jamali, 2008). The stakeholder theory was defined by Freeman (1984) that managers have a responsibility to attend to all who has a stake in organizations. Similarly, Greenwood and Cieri (2007: 128) indicated managers must act in the interests of stakeholders and management must engage stakeholders in decision-making. Freeman (1984) also gave the definition of stakeholder as any group or individual who can affect or is affected by the achievement of organization objectives, consisting of shareholders, employees, customers and suppliers. In addition to traditional interest groups, local communities and environment- regarded as silent stakeholders- should be included (Simmons, 2004 cited in Jamali, 2008). This theory suggested that corporations should turn attention to considerations beyond direct profit maximization, because the needs of shareholders cannot be met without satisfying to some degree the needs of other stakeholders (Jamali, 2008). Since employees are regarded as key stakeholders, corporations must be responsible for staff and take them into consideration to large extent in managerial decision making. It implies that HRM should be linked to CSR. Papasolomou et al (2005) illustrated CSR actions to employees, such as building family-friendly work environment, sharing information with staff, offering equal reward and pay, administering diversity management in terms of selection and promotion, providing training and long-term development to all staff as well as encouraging staff engaging in social activities. Moreover, some researcher (such as Friedman) emphasized that companies should put the profit object first (Woodall and Winstanley, 2000), so CSR actions are minimized. It seems that primacy of the profit motive becomes a primary reason why researchers and managers oppose to connect HRM with CSR or minimize CSR activities. Some researchers questioned whether the company can obtain returns when adopting CSR initiatives (Heugens and Dentchev, 2007). On the contrary, many researchers hold that CSR can offer potential profits and improve long-term corporate profitability. Brammer et al (2007) indicated that it pays off when HRM is linked with CSR, on the ground that CSR is beneficial to the attraction, retention and motivation of employees. Similarly, Bohdanowicz and Zientara (2008) considered that corporations can get payoff in the long run if they treated ethically to employees. In addition, CSR play a critical role in enhancing employees job satisfaction and further organizational comm itment, both of which affect employees performance and workplace behavior (turnover and workplace deviation). Melynyte and Ruzevicius (2008) also hold similar views: the combination of CSR and HRM does indirect positive influence to the organizations financial results through influencing staffs morale, job motivation and loyalty to organizations. Furthermore, in the study by Michie and Sheehan-Quinn (2001 cited in Viljanen and Lahteenmaki, 2009), soft HRM approach, named as high-road HRM, regards employees as resource, which is valuable to continuously develop, and makes efforts to increase employee commitment. On the contrary, hard HRM, called as low-road HRM, is lack of organization promise to job security and pay little attention to the staff training. It seems that soft HRM advocate HRM should be linked to CSR whereas hard HRM do not take CSR into account. However, Legge (1995) indicated that even though some corporations make a display of soft HRM, it is hard in reality. 2.2 HRM should be linked with CSR On the basis of analysis of previous academic debates, the author personally supports that HRM should be linked to CSR. It will be explained from four aspects. Above all, it is possible to integrate HRM with CSR, although some writers explained the impossibility of this kind of integration (as mentioned above, Claydon and Legge). In the study by Vuontisjarvi (2006), sub-themes of CSR, which refer to the integration of CSR and HRM, were identified: training and development, employee involvement, job security, employee health and well-being, equal opportunities, work-life balance and diversity management. Many corporations took on a series of HRM practices which is linked with the principle of CSR. In the case of PSA Peugeot Citroen, which is a famous French car manufacturer, diversity management was adopted. This company not only sought diversity workforce through recruiting a ration of non-French employees and secondary school graduates in the local city, but also ensure the equal treatment of each staff and non-discrimination. In 2003, the company recruited 129 non-French employees (including 45 women), who are in position of engineers and managers, which account for 10% of new staff. In addition, age issue also was taken into consideration. In 2003, 60% of new staff were younger than 30; 13% of new staff were older than 40. Furthermore, all employees had equal rights to be informed what vacancies are available because all the information was publicized on the company intranet. Further measures also include offering apprenticeships to people who were difficult to find job. (Syed an d Kramar, 2008) In addition to PSA Peugeot Citroen, many cases- such as retraining programme offered to staff by Deutsche Bank in the climate of redundancy (Syed and Kramar, 2008)- prove the feasibility of integration of CSR and HRM practices. Secondly, according to stakeholder theory, firms not only meet the requirements of shareholders but also satisfy employees. A series of responsible HRM practices- such as work-life balance (offer female employee childcare support or flexible working time) as well as initiatives mentioned above- meet the requirements of staff. Moreover, in addition to money, employees are also provided the the feeling of meaningfulness and possibility to take responsibility for quality of future generations life (Melynyte and Ruzevicius, 2008). That companies offer chance to staff to join social activities meet the psychological needs of employees. Given these reasons, HRM should be linked with CSR. Thirdly, the issue of business profitability becomes the bones of contention. Some researchers refuse to build CSR into HRM practices because of consideration of the corporation profits. However, a lot of research (as mentioned above) indicates that potential profits can be obtained if companies effectively incorporate CSR rules into HRM practices. In the case of Scandic (Bohdanowicz and Zientara, 2008), a famous hotel in Scandinavia, CSR was embedded into HRM, which is a part of Omtanke programme. Scandic strives for treating equally all staff. For instance, when the company planed to design new working clothes, different nationalities of employees were taken into consideration. As a result, headband, a part of uniform, is not compulsory to wear. Moreover, all staff were congregated to discuss what CSR actions to community should be adopted. Employees were offered opportunities of information sharing as well as rights of participation of decision-making. In addition, with regard to employee health, the hotel propagated the information about cancer to employees in the form of lectures; the company also assisted staff to quit smoke through offering guidance. Scandic showed that the firm indeed cared for its staff by implementing these initiatives (equal treatment, information sharing as well as health of employees). The outcome of this study revealed that these responsible HRM practices were beneficial to enhancement of employees job satisfaction (employees feel that they are cared), thereby affecting work performance and behavior. As a result, employees performance well, namely offering the high quality of service for customers and the turnover has decreased, all of which are regarded as potential profits of corporation. Therefore, CSR principles should be integrated into HRM practices because it benefits for company by improving job satisfaction, enhancing organizational commitment, advancing employees performance and decreasing the turnover. Finally, even if CSR is sometimes described as window-dressing, it actually helps corporations to establish good image and reputation, which is conducive to HRM. The company who takes CSR measures is more attractive to candidates (Greening and Turban, 2000, cited in Brammer et al). In modern times, CSR has become the trend, potential employees, especially new graduates, prefer to work in the corporation which has strong social responsibility and good reputation. Likewise, Bohdanowicz and Zientara (2008) indicated that socially responsible company can more likely attract and retain employees who care about green issues. In addition, since the company which integrates HRM with CSR advertises the equal treatment and non-discrimination during recruitment and promotion, potential staff are more likely to apply for this kind of company. Therefore, CSR help the corporation to have competitive edge over other firms which pay little attention to CSR initiatives during recruitment Furthermore, employees are always proud of working in socially responsible firm which has good reputation, thereby they have more loyalty and commitment to the organization, which makes employees stay longer in this company (Bohdanowicz and Zientara 2008). In the case of Babyfood which is famous for socially and environmentally responsible food company, a good reputation is considered as the primary factor enhancing staffs loyalty and motivation. The research show that although employees satisfaction is not pronounced compared with other food companies, and salaries are even lower than average in this industry, staff are still willing to work in this company due to its good reputation. Babyfoods rate of turnover is 20% lower than food industry average. (Lamberti and Lettieri, 2009) In sum, Since CSR, leading to good image of company, is beneficial to recruitment and retaining of employees, CSR should be embedded into HRM. Additional advantages of integration of HRM and CSR were identified in the study of Melynyte and Ruzevicius (2008): establishing partnership environment, increasing customers satisfaction and trust as well as attracting external investments. All in all, HRM should be linked to CSR because of its feasibility and positive effectiveness. 2.3 Links between HRM and CSR HRM refer to the issues in people management and treatment of employees; many CSR approaches stress the significance of meeting the requirements of employees who are regarded as key stakeholder. Therefore, how to deal with employees becomes a key point when analyzing the link between HRM and CSR. In addition, Syed and Kramar (2008) indicated that the integration of HRM and CSR can be achieved when they get support from employers, investors as well as institutions. Melynyte and Ruzevicius (2008) reviewed previous research about links between HRM and CSR and then summarized three forms of links. 1) CSR functions identical to HRM functions (interdependent link). 2) HRM functions making impact on CSR (SR activities emerging from HRM). 3) CSR functions making direct or indirect impact on HRM (how SR activities make impact on HRM). The first one includes removing child and enforced labor, establishing healthy and safe work environment, safeguard individual rights, offering job security, producing the process of justice, ensuring equal treatment of staff and diversity management, designing reasonable and flexible working hours (e.g. holiday time and work at night) as well as equal pay and welfare benefits. Secondly, HRM functions can influence CSR. Many practices can be identified. a) HR manager can plan and initiate CSR activities, such as mobilizing employees to recycle paper. b) The process of recruitment, selection and dismissal can be judicial and transparent. c) Managers share information with employees and staff participate in decision-making. d) When companies are faced with changes, HR manager still need to take social responsibility into consideration and ensure staff rights. e) Corporations provide continuous training to employees. f) Employers strive for meeting staff needs, such as addressing the issue of work-life balance and providing medical insurance. Finally, CSR functions also influence HRM. For example, while recruiting, CSR activities are advertised in order to attract competent candidates. In addition, social responsibility issues are introduced to staff. Moreover, employees engage in the CSR activities initiated by companies they work in. Furthermore, CSR can be used as an element of the system of appraisal, reward and promotion (Syed and Kramar, 2008). Part three: the link between HRM and CSR in the circumstance of global financial crisis In the current social-economic environment, global financial crisis is ongoing, thereby leads to mass restructuring and redundancies. A number of HR actions are conducted to react to the economic crisis. Many debates about CSR or ethics and HRM emerge. Based on different perspectives in precious research, the author will explain her own view: in the climate of global financial crisis the link between HRM and CSR is still realistic. Mankelow (2008) indicated that responsible HRM are adopted because employees are regarded as key resource to maintain competitive edge in market. The purpose of CSR actions to employees is to improve work efficiency and increase business profitability. It implies that although the importance of CSR is admitted, it after all services for the business profits and is inferior to the significance of corporation benefits. In the current financial crisis, it is no doubt that companies fight with survival firstly and CSR may be neglected. In addition, He suggested that socially responsible activities to staff are subject to certain conditions. It seems that CSR should base on appropriate economic conditions; it is a challenge to connect CSR with HRM in the face of tough economic environment (Mankelow, 2008). Although the link between HRM and CSR is questioned in current environment (can company can afford CSR in global financial crisis? Or CSR should be subject to business benefit, and the current condition does not permit the implementation of CSR), some researchers indicate the possibility that CSR is embedded into HRM in the environment of financial crisis. For example, In the study by Jones et al (2000), good image and reputation, established through CSR actions and other initiatives, can protect corporations from the decline of market in the chaotic economic environment; the stock price of firms with good image fall less than those without good reputation. Schnietz and Epstein (2005) held a similar view. Therefore, CSR is conducive to financial performance even in such tough circumstance. Furthermore, some researchers consider that it is costly to embed CSR principles into HRM practices. For instance, many employers are unwilling to notify downsizing plans in advance, which is a responsible HRM practice, on the ground that the productivity will decrease, employee will lose morale and turnover increase, all of which is costly (Leana and Feldman, 1992, cited in Forde et al, 2009). On the contrary, Hopkins and Hopkins (1999, cited in Forde et al, 2009) suggested that advance notification virtually minimize the costs, because it alleviates the pressure of post-layoff through retraining employees and offering counseling. It implies that some actions comprising CSR principles can be helpful to cost-saving. In current climate of global financial crisis, redundancy and restructuring is inevitable. However, it does not mean that the link between HRM and CSR is unrealistic. Socially responsible restructuring is identified, which embed CSR principles into restructuring. It was defined as the use of one or more approaches to consciously take into account the interest of all the organizations stakeholders- managers, owners/shareholders, workers, as well as the large community (International Labour Organization, 2002, cited in Forde et al, 2009). Since restructuring and redundancies are also parts of HRM functions (Redman and Wilkinson, 2001), socially responsible restructuring can be regarded as special integration of HRM and CSR in special economic circumstance. Forde et al (2009) proposed that- from the perspective of business case- socially responsible restructuring are implemented because it can be beneficial to the competitiveness of company. However, Heller (2009 cited in Forde et al, 2009) argued that with the intensity of global financial crisis and increases of redundancy, fewer corporations take up socially responsible restructuring. In fact, Legislation and labor market policies are enacted and implemented to advance companies to adopt socially responsible restructuring measures. For example, Trade Adjustment Assistance Act is used to promote social accountability when redundancy and layoff increase (Office of the US Trade Representative, 2009, cited in Forde et al, 2009). Therefore, with the support of legislation and government policies, the link between HRM and CSR is realistic even if it is faced with deepening economic crisis. Viljanen and Lahteenmaki (2009) analyzed different HR reactions to global financial crisis from two HRM philosophies: hard and soft. Hard HRM is in pursuit of maximal short-term saving and obtain cost efficiency by direct personnel cuts. On the contrary, soft HRM seek for the maintenance of business in the long run. The HR actions according to this kind of approach include dismiss employees temporarily, implementing pension plans as well as offering support to staff in the face of redundancy (such as outplacement services and retraining). Legge (2005 cited in Forde et al, 2009) concluded that in order to seek for profits, companies are forced to take hard HRM actions, such as direct personnel cuts. Moreover, collapsed market also compels employers to strive for cost-saving by directly cutting headcounts of employees. It seems that HRM actions easily turn hard in the circumstance of global financial crisis. It is indeed a challenging for company not only to strive for survival in tough environment and make the balance of short and long term profits, but also to maintain its good reputation and performance reliable employer. Although these activities appear to be hard in common situation, when they are located in the climate of economic crisis, HRM seems not to be hard. It is possible to integrate CSR with HRM during global financial crisis. (Forde et al, 2009) It is impossible that companies can meet requirements of all stakeholders (including shareholders and employees). In the tough economic environment, what firm can do is to strive for minimizing the loss of benefits of all stakeholders and avoid direct personnel cut (hard HRM). Therefore, CSR can play a potential role in restructuring, on the ground that socially responsible restructuring minimize negative influence of layoffs and redundancy. whilst at present we do not have a viable CSR tool for the successful anticipation and management of corporate change, there are a range of possibilities for connecting restructuring to CSR (Forde et al, 2009). It affirms the viability of the link between HRM and CSR. Indeed, considering that in the environment of financial crisis CSR is beneficial to financial performance, that some actions comprising CSR principles can minimize the costs and that socially responsible restructuring are promoted by legislation and government policies, it is realistic and feasible to integrate HRM with CSR in current economic environment. Three case studies will be illustrated to prove that such link is possible in the face of tough economic environment. In the case study of steel industry in the UK (Corus and ASW), previous to the declaration of layoffs, both Corus and ASW offer high level of training which enhances the employability of employees and help them adapt to changing environment. In addition, ASW held a formal meeting to notify employees in advance that company will lay off staff because of unstable financial situation. During the period of announcement of layoffs, Corus did not put layoff planes into action immediately. Instead, it offered 90-day consultation time. Moreover, in the period of implementation of layoffs, companies establish equitable criteria to choose employees who should be laid off. At Corus plants, workers who were voluntary to leave were hunted prior to the adoption of compulsory redundancy; early retirement schemes were implemented, namely employees, in the age of fifty and above, can retire early with sufficient pension. Furthermore, Corus offer criteria for the selection of redeployment. In addition , many support activities were administered, such as offering information about job opportunities and career advice, providing retraining programme as well as offering counseling. Deutsche Bank also did well in combining CSR with HRM practices in the climate of restructuring. Many HRM actions were devised to help staff whom the bank laid off to find another job. Vocational retraining and job coaching (e.g. advice for job applications) were offered. Staff were redeployed by internal temporary work agency. Both internal (e.g. HR advisers) and external counseling were provided. In addition, the bank also offer part-time working and have outplacement activities (Syed and Kramar, 2008). Another case is Hotel Villa Magna-Park Hyatt. In 2007, the hotel implement redecoration programme which lasted for 14 months rather than lay off employees. The company showed that it truly care for staff by providing chances for employees to participate in all activities (Bohdanowicz and Zientara, 2008). In a sense, the integration of HRM and CSR is realistic by insert CSR principles into redundancy and restructuring, even though it is different from the responsible HRM practices in normal circumstance (such as job security and work-life balance). Part Four: conclusion In this research, the author demonstrated that HRM should be linked to CSR. It was explained with references to academic debates from four aspects. Firstly, such link is feasible on the ground of reality that responsible HRM actions are actually adopted by many companies. Secondly, according to stakeholder theory, corporations should strive for meeting the requirement of all stakeholders (including shareholders and employees). CSR actions can meet the psychological needs of employees. Next, the integration of HRM and CSR can bring about potential profits by improving job satisfaction, enhancing organizational commitment, advancing employees performance and decreasing the turnover. Finally, CSR is conducive to establishment of good reputation of companies, thereby help employers recruit and retain employees. In addition, socially responsible restructuring is regarded as the special links between HRM and CSR in such tough economic climate. The researcher also proposed that such link is still realistic in the current climate of restructuring and redundancies on the ground that it helps companies set up better reputation, which can alleviate the economic loss of firms in collapsed market, that it can be beneficial to cost-saving in the face of redundancy and that it is supported by legislation and government policies. Although restructuring and redundancy are considered as hard HRM actions, such link seems to be soft in current tough climate.

The Soldier by Rupert Brooke

â€Å"The Soldier† A Detailed Look at a Criticized Poem Grief, death, devastation: with the strong exception of Rupert Brooke, these were the themes reflected in most war poetry during WWI. Brooke laced his poetry with sentimentality and nationalism, which was very different from the themes of other works during the time. Many people love and admire his poems, but despite his poetry being criticized by the public, Rupert Brooke was a talented young poet throughout World War I. This poem was first published in Brooke’s book of sonnets, 1914 rightly named for the year they were authored. WWI was an influential time for poetry and a catalyst for an important movement in poetry; war poetry. The poetry of this time reflected the feelings of the general public at the commencement of WWI. Brooke’s â€Å"The Soldier,† though seen as a hymn to the great nation of England during WWI, is today seen as overly sentimental and as romanticizing the horrors of the war through strong figurative language and symbols (â€Å"The Soldier†). The theme reflected most prominently in â€Å"The Soldier,† patriotism, is seen again in many of Brooke’s war sonnets, but not commonly in the poetry of emerging poets during the war. Brooke is notorious for his use of sentimentality and nationalism in his war poetry. The voice in â€Å"The Soldier† talks about his untimely death in a fiercely patriotic manner, undaunted by his likely demise. When referring to the foreign field in which he will be buried, he describes it with â€Å"†¦there’s some corner of a foreign field that is forever England. There shall be in that rich earth a richer dust concealed† (Brooke). In these lines Brooke is saying that the dust, the earth, in which he is buried in will be richer because an English soldier lies in it; because a piece of England lies beneath the earth. Through this statement, Brooke is associating the soldier in the poem with England, making him not just English, but England. Patriotism shines through again in the next lines, â€Å"A dust whom England bore, shaped, made aware,/ Gave, once, her flowers to love, her ways to roam,/ A body of England’s, breathing English air†¦Ã¢â‚¬  (Brooke). â€Å"A body of England’s† supports Brooke’s embodiment of soldiers as not only English, but England. It is these examples of Brooke’s strong patriotism reflected in his poetry that created the riticism for its maudlin nature (â€Å"The Soldier†). In continuation, the second most prominent theme employed by Brooke is the notion of transformation, which is distinguished clearly throughout â€Å"The Soldier. † The second stanza was a prime example of the conversion displayed in the poem. The line in the second stanza, â€Å"And think, this heart, all evil shed away† (Brooke) implies a tr ansformation from a soldier, ordinary and human, to a cleansed soul who will live forever through England. The second stanza is saying that with death for your country comes great honor and transformation into a pure soul, forever remembered for fighting to the end for their country. By making yourself a martyr, you have â€Å"cleansed your soul† and this is a great transformation. This idea is what inspired soldiers to be willing to die for their country, and to want to fight for England. Brooke is saying that there is a larger purpose that can be achieved through death, which is another example of Brooke romanticizing the war and death. To soldiers, the thought of being transformed into a great soul, forever linked to your nation because of your connection with England, is consistent throughout, which is why transformation is a prominent theme of the poem (â€Å"The Soldier†). The figurative language in â€Å"The Soldier† defines the poem and displays the message, but also supports the fact that Brooke’s poem approaches the horrors of war in an indirect and romantic manner. When Brooke refers to â€Å"some corner of a foreign field† he is using the field as a symbol for the simple graveyards soldiers were buried in. Here, Brooke is addressing the war in a lighter tone, which critic Chris Semansky criticized Brooke for. The line in â€Å"The Soldier† addressing how the earth in which an English soldier is richer again uses a light symbol for a serious subject of war. Brooke refers to dust as a body in the line, â€Å"In that rich earth a richer dust concealed;† (Brooke). Dust is used again in the next line, â€Å"A dust whom England bore, shaped, made aware†¦Ã¢â‚¬  (Brooke). In both lines â€Å"dust† is a symbol for a dead soldier. Another example of Brooke’s figurative language is his repetition of England in his poem. This is another prime example of the theme of patriotism that is presented throughout in â€Å"The Soldier. † Critic Bruce Meyer calls attention to more use of symbols in the poem, including the line, â€Å"And think, this heart, all evil shed away† (Brooke) which is symbolizing a man being purified before offering himself as a lamb to the slaughter (Meyer). The poem also uses an Petrarchan and Shakespearean rhyme scheme, using an alternating rhyme scheme of ABABCDCD rhyme scheme in the first stanza, which is Shakespearean, and then in the second stanza, a EFGEFG rhyme scheme, which is Petrarchan. Many of Brooke’s poems use a Shakespearean alternation rhyme scheme consistently. The entire style of the poem remains â€Å"English,† polite and â€Å"gentlemanly,† and the style matches the figurative language and poetry techniques used: symbols to lighten the poetry’s subject and a Shakespearean rhyme scheme (â€Å"The Soldier†). Furthermore, the time in which Brooke’s â€Å"The Soldier† was written is crucial to understanding not only the poem, but why â€Å"The Soldier† has slipped from a famous to infamous piece of literature. The poem was written in 1914, at the beginning of WWI, during which Brooke had enlisted in the Royal Naval Division. Archduke Franz Ferdinand and Sarajevo, his wife, were murdered by Serbian nationalists, which had catapulted England into WWI (â€Å"The Soldier†). This was a time when England was sending their young men off to fight, without the assurance that they would return home. The public was coping with the deaths of their sons and husbands, and Brooke’s poem was playing to the times. It was a reassurance to the general public about the war and the death occurring, and its strong level of patriotism was met with the public’s own patriotism, as critic Semansky reiterates (â€Å"Semansky†). Brooke had war experience himself, through the Royal Naval Division, but was not fighting on the front lines or having any major experiences in war. He spent his first assignment assisting civilians in the evacuation of Antwerp, though he was originally assigned to help hold down the Channel ports with the navy. He did not complete his next assignment, to take back Constantinople from the Turks, because of his death, of fever, on the way to Gallipoli. Brooke did not have the immense war experience many other poets of the war had, and it influenced the demeanor of his poetry. Other war poets, Sassoon, Owens and Rosenburg did not adopt Brooke’s heavily patriotic views, but rather questioned his attitude towards the war. By the public, â€Å"The Soldier† was revered, but as the war continued, and eventually ended and the horrors of the war made themselves more evident, â€Å"The Soldier† was thought of as sentimental literature, and not as a personification of the war (â€Å"The Soldier†). In conclusion, Rupert Brooke’s â€Å"The Soldier† reflected the attitude of England during the start of WWI, a comparison which has made it both famous and infamous. The historical context of the poem, the background being WWI, is a key to complete understanding the poem and the reason for its notoriousness. â€Å"The Soldier† gives you a small insight into the ideology of soldiers and the public, who were looking for a deeper meaning for the death and destruction occurring. Through this, the poem informs your understanding of Rupert Brooke’s reactions to England, the war, and the mayhem of the beginning of the war. His general attitude towards the war was strongly patriotic, and criticized for being as sentimental as it was. Brooke, as you can determine through the poem, felt that death during the war was a sacrifice for England that would ultimately be rewarded in the afterlife, and that it was the greatest show of devotion that one could show for their country. He felt strongly for England, and appealed to the people, but his poetry lost its appeal as the war progressed and the lightness in which Brooke regarded the war was recognized (Semansky). Through the fact that â€Å"The Soldier† was accepted during 1914, you can make the connection that the public shared Brooke’s view of hope for a deeper meaning to the war and death. â€Å"The Soldier† meshes with Rupert Brooke’s ideology, experiences and style, as well as with the time period. Though Brooke’s fiercely patriotic and light take on WWI in â€Å"The Soldier† strongly appealed to the public as they coped with loss during the commencement of WWI, its sentimentality has been criticized for romanticizing the war and masking the true horrors England was experiencing. If I should die, think only this of me: That there's some corner of a foreign field That is for ever England. There shall be In that rich earth a richer dust concealed; A dust whom England bore, shaped, made aware, Gave, once, her flowers to love, her ways to roam, A body of England's, breathing English air, Washed by the rivers, blest by suns of home. And think, this heart, all evil shed away, A pulse in the eternal mind, no less Gives somewhere back the thoughts by England given; Her sights and sounds; dreams happy as her day; And laughter, learnt of friends; and gentleness, In hearts at peace, under an English heaven. WORKS CITED: Brooke, Rupert. â€Å"The Soldier. † Poet’s Corner. 1914. http://www. theotherpages. org/poems/brooke01. html. Meyer, Bruce. â€Å"The Soldier. † Poetry for Students. Ed. Mary Ruby and Ira Milne. Vol. 7. Detroit: Thomson Gale, 2000. 217-227. Gale Virtual Reference Library. Gale. Springfield Township High School. 9 Nov. 2008 . Semansky, Chris. The Soldier. † Poetry for Students. Ed. Mary Ruby and Ira Milne. Vol. 7. Detroit: Thomson Gale, 2000. 217-227. Gale Virtual Reference Library. Gale. Springfield Township High School. 9 Nov. 2008 . â€Å"The Soldier. † Poetry for Students. Ed. Mary Ruby and Ira Milne. Vol. 7. Detroit: Thomson Gale, 2000. 217-227. Gale Virtual Reference Library. Gale. Springfield Township High School. 9 Nov. 2008 .

Police Brutality, Have Times Really Changed Essay

The history of Police Brutality for minorities; especially people of color has left America wondering have times changed. Police brutality has deemed the opportunity for socioeconomic advancement or access to good and services for many Black/African Americans dating back as far as 1955. The system of Police brutality has affected many realms of society for minorities’ employment and family life. After some scholarly research, police brutality is still prevalent in the Black/African American community; moreover, it comes in many different forms and fashions. Police brutality is the use of excessive and/or unnecessary force by police when dealing with civilians. Excessive use of force is a means of force well beyond what would be necessary in order to handle a situation. This research seeks to understand the history of police brutality and how it continues to be prevalent; if not, more prevalent in presently than in the past. The history of police brutality dates back to slavery, encompasses the civil rights movement, and defines the growing accounts of modern situation in which Blacks/African Americans have been treated wrong by law enforcement. Elijah Anderson (2000) claims, â€Å"the idea of the race man goes back to the segregated Black/African American community, in fact all the way back to slaver† (Elijah Anderson, 2). Modern leaders like Jesse Jackson could be viewed as a race man; meaning, his help is deeply imbedded when he feels the Black/African American community has been treated unjust. As a leaders of the Black/African American community, there is always a time to become actively involved in the community, especial pertaining to police brutality. Secondly, Emmett Till is another example of police brutality, but in another form. Note, Emmett Till was not beaten by the police; however, his brutal beaten came from a group of white men in Money, Mississippi. I define this travesty as police brutality due to the milestone of social inequality that police brutality has fed off of. Bob Blauner (1992) reveals, â€Å"Chicagoan Emmett Till in Mississippi has been awakening to the end of social equality (Bob Blauner, 1). Instances such as the brutal killing of Emmett Till led to the civil rights movement. The civil rights movement was geared toward  helping not only Blacks/African American community, but helping America dismantle discrimination, segregation, lynching, double standards of laws and rules, police brutality and overall equality. The civil rights movement was filled with many acts of police brutality. For instance, a woman in Riverside, California was shot several times by law enforcement officers. They claim they were threaten by her, but had no idea this woman was engulfed in a diabetic coma. Legalized Cop Violence (1999) shares, â€Å"Dontae Dawson was sitting in his car and was ordered to raise his hands, when he did he fatally shot and killed the officer claims he thought the young man had a gun† The New York News, 12). The civil rights era proved that law enforcement officers did not serve the poor, the powerless or the un-influential. The legalized violence that was committed throughout the civil rights era has drastically changed; however, police brutality is still presently evident. For instance, officers of the law are servants of the state. They hold deeply to the interest of capital, wealth, and government to corporate figures. Currently, Black/African American leaders are still dealing with the vicious killing of two youth. These two particular situations has rocked the nation. First, Trayvon Martin, who was seventeen years old was walking from a community store in Sanford, Florida and was shoot to death at close range. No, he was not shot by the police; moreover, this situation has ignited once again racial inequality which is no stranger to police brutality. Although Trayvon Martin’s assassin was found not guilty, laws in the State of Florida allows citizens to stand they ground if they feel threaten. The 2014 State Statues of Florida 76.013 reveals, â€Å"home protection; use or threatened use of deadly force; presumption of fear of death or great bodily harm† is permitted. Despite the important racial progresss our society has made since Emmett Till’s death, from the civil rights era, to present increase of police brutality has still left the Black/African American community in shadows of segregation. The second most recent shooting of teenager Michael Brown has left citizens in ongoing battles with law enforcement officers of Ferguson, Missouri. New Statement (2014) reports, Missouri police similarly attempted to retain control of the narrative, claiming Brown had stolen cigars, and then paying for them, and then claiming he was a bad child and attacked the officer who shot him† (New Statement, 21). Brown autopsy reveals he was gun less and shot six  times. Police brutality is not solely about Ferguson, Emmett Till, or the civil rights movement, but it is simply about the history of capitalism and police brutality in America and having many forms of it. Which leads us to the question has times really changed are is police brutality still very surreal. Granted we talked mostly about Emmet Till, Trayvon Martin Michael Brown, and the civil rights these are not the only men or eras in time where police brutality has and still to this day is taking place. A few others who have suffered and died from police brutality include: Ezzel Ford who was mentally disabled and John Crawford III who was playing with a toy gun in the toy section of Wal-Mart. I know there are more people and time eras that have faced police brutality but these are just a few that are having a major impact on the world as we see it today. Which rises brings us to the question is Police Brutality the problem or as we as African America/ Blacks causing the problems and then when police are called to settle or solve the problem we over react or act as if we have done nothing wrong. Some cases in which police were called to a scene and they were hurt or out in danger include in July of 1920 five police were called to a home in New York to settle a dispute between two brothers where in return all five of the cops were injured, another time is in September of 1991 when three of duty officers in the state of New York were in a argument with a 18year old who in return pulled out a box cutting razor knife slashing one of the officers. Now I am not saying that because of these incidents this gives cops a reason to act the way that they do, but my question again is are we as African Americans/Blacks completely innocent or do we sometimes react to situations when cops are just doing their jobs that make them feel threatened so they have to kill. Yet there are more and better ways to deal with situations. Just like we the people should not always resort to violence and killing and committing black on black or white on white crime police need to and should follow the same rules of the world. Every man woman boy and girl should be treated how they would want to be treated. I’m sure the way police treat African Americans/Blacks when we commit crimes is not how they would want their family and or friends to be treated. There are some people who think that the way to downgrade police brutality is to adopt more white ways specifically the white perspective and to manifest intensively. Granted this is true; however, I do believe that just like us African Americans can  sometimes over react and over step our boundaries, I believe that cops have a bad habit of doing this as well. Yes your job as a police officer is to protect and serve the communities that you are in but moreover we are all humans and at this day in age no one is better than the next person no matter what race ethnicity sex or community you live in we are all said to be treated equal but are we treated as equals? If we were would there be so much police brutality and hostility toward police. Since the Trayvon Martin, and Michael Brown case I can see and understand why so many people have so much hate in their hearts. Although Trayvon Martin was not shot by a police officer he was shot by â€Å"a watchman of the area† Which in my opinion means if you are here to watch our neighborhood and protect us then he should of known who Trayvon was he should have been tolerant t figure out if Trayvon was really a threat to the neighborhood or if he was just â€Å"overreacting and looking for somebody to shot† and the same with Michael Brown who was actually shot by police men were the jumping the gun and did not take the time to find out if he really was stealing or if there was a miscommunication which I believe that’s what it was. Which leaves us to the question with the belief that slavery has ended and that all people are equal; then why is that police have and continue to get away with the brutally killing of African Americans. Works Cited Abu-Jamal, M. (1999). Legalized Cop Violence. New York: The New York Amsterdam News. Anderson, E. (2000). Beyond the Melting Pot Reconsidering. International Migration Review , 1-7. Anderson, E. (2014). Emmett and Trayvon. Washington: The Washington Monthly. Blauner, B. (1992). Talking Past Each Other: The Black and White Language of Race. The American Prospect , 1-6. Edwards, B. (2014). 4 Dead Unarmed Men and the Police: What You Need to Know. The Root. Penny, L. (2014, August 20). Welcome to America, Where Police Shoot an Unarmered Black MAn Six Times-and then call him a Villain. New Statesman , pp. 22-28. Tucker, W. (1993, January). Is Police Brutality the Problem? Commentary , pp. 23-28.

Theories And Techniques. A. Summarize The Following Theories

Theories and Techniques A. Summarize the following theories: just in time (JIT), Toyota Production System (TPS), and Lean. How are these concepts related? Describe the advantages and disadvantages for using each of these concepts at the company presented in the case study. Just-in-time: Just-in-time is an approach of continuous and forced problem solving through a focus on throughput and reduced inventory. Nissan takes advantage of JIT through reduced inventory levels and relying on a supply chain to deliver the parts needed to build its cars. The major benefit to JIT is that production runs remain short and the costs are reduced through less waste in warehouse storage space requirements. The company also saves money on raw materials†¦show more content†¦The advantages of lean operations are that they cut costs, save time, and are easy to monitor. The disadvantages are difficult implementation. When used as a complete strategy these three systems sustain competitive advantage and increase overall returns. The major differences between JIT, TPS, and lean operations is that JIT emphasizes forced problem solving, TPS emphasizes employee learning and empowerment in an assembly-line environment and Lean processes emphasize understanding the customer.(Heizer 626) Sustainability Describe how the emerging concept of the triple bottom line can be used to enhance operations management at the company. Be sure to address each component of the triple bottom line. The triple bottom line is an accounting framework that incorporates what is commonly referred to as the three P s: people, planet, and profit. People: The emergence of the triple bottom line has led to companies becoming more aware of how their decisions affect not only employees and customers but those within the community they operate in. 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